What’s in a name: Rudbeckia hirta (hirta > hairy) Black-eyed daisy; Poor land daisy; Golden Jerusalem; Black Sampson; Snakeroot.

All in the family: Aster Family. 22 species. Rudbeckia in US.

Daisy-like flowers with yellow rays around a dark brown, conical, central disk make this lovely flower a favorite in the wildflower garden. The ray flowers provide a landing platform for nectar feeders.

The genus Rudbeckia was named in honor of Professor Olaf Rudbeck. He prepared a treatise on plants of the Bible and was the teacher of the famous botanist Linnaeus. Linnaeus later succeeded him as Professor of Medicine in 1741 and Professor of Botany in 1742 at the University of Uppsala in Sweden.

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